Data is the Next Intel Inside (Web 2.0)

Posted on January 19, 2006. Filed under: Web |

That is what Web 2.0 is all about. The next generation of Web developers realize that it is the auction listings that make EBay so successful, the user reviews that are the unique value of Amazon.com. In Web 2.0, user is the partner in software development process.

A collective intelligence is achieved when a critical mass of participation is reached within a site or system, allowing the participants to act as a filter for what is valuable. The user reviews on Amazon.com sort out the worthy resources from the inadequate. Citysearch’s user-created reviews identify quality restaurants. In Google’s PageRank system, websites which are linked to more often hold more weight and rise to the top of search results pages. The folksonomy is an excellent example of the collective intelligence at work. Born out of the aggregate of user-created tags on sites such as del.icio.us and Flickr, a folksonomy provides an inclusive categorization scheme.

Web 2.0 is about community and collaboration through social software. The new generation Web offers a two-way communication with the user, one that involves both reading and writing.
Read the complete article, excellently written by Ellyssa Kroski @ The Hype and Hullaballo of Web 2.0